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How to Create a Web-Opt in Page?
How to Create a Web-Opt in Page?

Having a kiosk for people to input their information in your store can collect a lot of subscribers for your marketing.

Margarite Marquez avatar
Written by Margarite Marquez
Updated this week

Web Opt-In Pages are an effective tool for capturing leads both online and in-person. By adding a button or tab on your company website or social media channels, you can direct visitors to a dedicated opt-in page. From there, they can provide their information—such as name, email, and phone number—while simultaneously opting into your marketing communications.

To integrate a Web Opt-In Page onto a tablet or kiosk for use in your physical store, please refer to the following instructions.

How to Set Up a Web-Opt in Page

Step 1:

Click on the Groups & Keywords tab on the left sidebar

Step 2:

Click on the Web Opt-In Pages tab

Then select Create New Web Opt-in Page

Step 3:

Fill out the required fields

These options give you control over the Web Opt-In page's visuals. You can add your logo to capitalize on brand recognition, and grab the attention of potential subscribers with a good background image. To make sure all the colors on the opt-in page match your brand, you can control the color of the background, button, font, and text as well. We even have a Custom CSS option for more control.

You can control every bit of text on the Web Opt-In Page, from its heading to its description to the text on the button. Most importantly, you can control what fields your opt-in page should have so you collect the information you want. You can also select which information field is required, so you don't turn potential subscribers away who will sign up but won't give you every piece of information you want.

Note: Name, Heading, Description, Button Text, & Confirmation Message are required.

Note: The fields shown in the screenshot are provided for illustrative purposes only. All fields are fully customizable to suit your specific needs.

Step 4:

Assign it to a Group. At the bottom of the page, you can select which group(s) you want to add it to.

Step 5:

You have to name the links by adding an Alias for the opt-in pages after selecting your Group(s).
Note: The Alias cannot contain any special characters such as <, >, _, +, etc. The Alias below is titled test1 in the screenshot below.

Step 6:

Press Create/Edit Opt-In Page, and then you should see a confirmation pop-up that provides you with the copy-and-paste link.

See Example below:

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